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The Jolly Greengrocer • 2018

The Jolly Greengrocer Online Store

The Jolly Greengrocer needed to provide customers the ability to easily place their weekly orders.

The Jolly Greengrocer online store redesign

Overview

The Jolly Greengrocer needed to provide customers the ability to easily place their weekly orders.

The previous web site, built in 2011, did not support ordering functionality and did not integrate with their point-of-sale system.

Challenge

  • Allow customers to place an order online, rather than the previous method via email
  • Allow returning customers to quickly re-order a previously placed order
  • Provide the ability for Jolly Greengrocer staff to update the price and availability of available products using the latest prices from the produce markets
  • Integrate orders with the custom point of sale and inventory system being used internally at the warehouse

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Our Solution

  • New WordPress installation to ensure no outdated content resides in the site's database
  • An online store using WooCommerce to provide Product, Customer and Order management online
  • Bespoke WordPress theme with a design that matches the Jolly Greengrocer branding
  • Mobile friendly design to provide an improved experience for users on smartphone and tablet devices
  • Custom order export workflow to allow orders to be imported into the business' existing payment processing and inventory management workflow
  • Implementation of best practice security and malware monitoring

Results

  • Customer orders and revenue increased significantly, whilst also seeing a significant improvement to repeat customers.
  • Faster delivery packing, fulfilment and billing.
  • Significant reduction in staff time spent updating product availability and prices.

Ready to launch something meteoric?

Whether you need a new website or a hand with an existing one, we'd be happy to chat. Drop us a line and let's see if we're the right fit.

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